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The actor Tom Holland has just launched his first brand of non-alcoholic beers called Bero, in collaboration with Imaginary Ventures. One more celebrity who invests in the non-alcoholic industry, like Blake Lively, Lewis Hamilton, Katy Perry, among others. Tom Holland has not drunk alcohol for a few years, he has experienced the difficulty of giving up alcohol and is very motivated with this new project.

In this article we tell you everything you know about the Bero and why Tom Holland has decided to make non-alcoholic beers. At The Blue Dolphin Store, we hope to have it soon, in the meantime, you can check out the non-alcoholic craft beers available.

Why Tom Holland has created a non-alcoholic beer brand

Tom Holland is a proud sober. Three years ago, he realized that alcohol was starting to be a problem and decided to quit. He started with Dry January, the challenge of not drinking alcohol in January, and decided to continue for a few more months.

The actor has made public his process of giving up alcohol and has always been honest about how difficult it has been. He says that British culture is very alcohol-focused and that when he quit, he no longer felt comfortable in environments he used to frequent, such as pubs and parties. He started looking for alternatives such as non-alcoholic beers and realized that there was a gap in the market for him.

Now, he is delighted with his decision and wants to promote a healthy, alcohol-free lifestyle. For all this, he has decided to create the non-alcoholic beer brand Bero, to help others feel comfortable when they do not drink alcohol and enjoy a good non-alcoholic beer. Tom is really involved in the project, he says that “it is taking up 99% of my time, and I am absolutely loving it”.

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Bero non-alcoholic beers

The non-alcoholic beer brand Bero has the mission of making any beer drinker feel comfortable in social environments, even if they do not drink alcohol. Now they are going to launch 3 non-alcoholic beers. Noon Wheat, a wheat beer with a citrus finish, Kingston Golden Pils, a refreshing lager, and Edge Hill Hazy IPA, a tropical non-alcoholic IPA with a hoppy flavor.

The brand is moving away from the classic blue color of non-alcoholic options and has opted for the gold color. It is expected to be available for sale in January 2025, in time for Dry January. His girlfriend, the American actress Zendaya, has already tried them and says they are good.

We hope to have Bero in our alcohol-free drinks shop. If you want to know more, we have these related articles:

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